Sustainability is the Beauty Trend that will Make a Timeless Impact

The beauty industry is an ever-changing, constantly evolving industry. There are constant advancements happening within the community, especially when it comes to releasing the newest products and implementing healthier formulations for the best results. However, there are unfortunately many companies who still produce and promote products with an excessive amount of packaging, harsh chemicals, and toxic ingredients. Not only does this have negative impacts on our health over time, but on the environment and wildlife as well.

While it might feel small, making small changes to your daily routine can have positive impacts on both your health and the environment. Even changing just one step of your routine can lead to numerous health and environmental benefits. Amongst the countless skincare and beauty trends, green and zero-waste beauty is a growing movement thanks to more people recognizing its importance. You can now easily live a more environmentally friendly lifestyle alongside others with the same passion. Start making sustainable choices in your beauty routine today without changing your entire lifestyle with these five simple improvements.

1. Swap for Sustainable Ingredients

Sustainability in your beauty routine doesn’t just involve switching the tools you use and the ways you go about your routine; it’s also about a change in the ingredients you choose as well. You can start becoming an eco-conscious shopper by learning what makes a beauty product clean. Pay attention to avoiding unhealthy ingredients such as synthetic fragrances, formaldehyde, talc, microplastics, and more. Synthetic chemicals, such as parabens and phthalates, can be found in some sunscreens and artificial fragrances and impact the health of aquatic life. Instead of using products that contain ingredients like these, choose natural and organic ingredients that are only ethically sourced.

As you finish up products you’re currently using and got to throw them away, first ask yourself if these products are really beneficial to your body and good for the environment. Now the next time you shop, you can start making better choices towards sustainability.

1. Opt for Less Packaging

In the beauty industry, new products and restocks are constantly flying onto the shelves. The mass production of how much materials and energy consumption this results in is staggering. To be sustainable is to be less wasteful. Think about how often you stock up on your haircare, skincare, and daily makeup products, and how much unnecessary waste these products cause.

Next time you are shopping for your daily products, look for brands that can give you the same type of product but with more sustainable packaging. Going with sustainably packaged products is especially important if you use single-use disposable beauty products, such as daily eye contacts. There are companies today that offer a variety of contact lenses to choose from, the next time you are in need of new ones make an effort to choose a more eco-friendly brand. Switching to a contact brand with minimal packaging will help you continue to rock your look and feel better about using disposable products knowing you’re contributing to a better Earth.

Some brands including Fenty Beauty and Dior also offer refillable product options such as deodorants, makeup palettes, and lipstick which can further limit package consumption. This method helps ensure you only fill up on products when you run out instead of buying the whole product again, which would include all that extra packaging. You may even want to consider going completely package-free. With a brand like Lush, in some cases, they remove the need for all packaging. Plus, their shampoo bars come wrapped in recyclable paper so you can always feel good when you bring home a new goodie.

1. Discover the Benefits of Reusable Products

Do you ever think about how many cotton pads or wipes you throw away to remove a full face of makeup? Or how many face masks you toss after a spa day? Point is; that there are too many single-use disposable products in the beauty market that are non-biodegradable. We should be taking advantage of reusable products to cut back on waste. Not only will this save you money, but it will also have a positive impact on saving the environment.

Reusable cotton pads or a makeup cloth are both perfect solutions for removing your makeup and exfoliating your face. When they’re all dirty, simply wash them with warm water and soap or even throw them in your washing machine. Rather than using disposable applicators and sponges, you can effortlessly wash daily makeup brushes by hand or with an electric cleaner solely for makeup brushes. Another good investment also includes replacing your disposable razer with a metal one. These feature recyclable metal blades that help avoid contributing to more plastic pollution. Any amount of these modifications to your regular routine can really make a difference in contributing to zero waste for our planet.

1. Get Creative with Repurposing

Some packaging materials are not recyclable. However, don’t get rid of that finished jar of moisturizer just yet. For cases like these, upcycle it! Once cosmetics are empty, clean out the container and put it to good use. Oftentimes, people love to use smaller items like these as storage. It can serve as a purpose for all your miscellaneous toiletries and beauty goods on your vanity including hair ties, bobby pins, as well as small jewelry. Even better, empty makeup or skincare containers make perfect travel-sized alternatives to your products that don’t come in a smaller container. Reusing your product containers will give your home a unique vibe while keeping plastic out of our landfills.

You can also give your used-up beauty products a new meaning. With organizations like Wands for Wildlife, you can donate used mascara wands to wildlife rehabilitators to groom and treat animals. Furthermore, Project Beauty Share is one of many inspiring organizations that will take new and lightly used beauty products for women and families who cannot afford these items.

1. After Reducing and Reusing, Remember to Recycle

Believe it or not, one of the golden rules of sustainability is often overlooked: recycling. While we can’t always avoid using products in packaging, the simple act of recycling will reduce our need to consume energy and limit the waste in landfills. Place a small bin beside your trashcan in your bathroom for recycling shampoo bottles, deodorants, and cardboard packaging from your products. Make sure to remove any pumps or caps and clean them out beforehand, as any leftover product can contaminate other products and attract bugs.

You can continue to reduce your carbon footprint by only choosing products that have packaging made with recycled materials or materials such as glass that is easy to recycle rather than layers of plastic. Becoming more mindful of the products you use and dispose of can really help you realize how much you may have been wasting before.

Alternatively, some beauty companies including Origins, MAC, Kiehl’s, and more offer recycling programs. They properly recycle your empty products and even reward you with a free product or store discount. for your contribution to saving the planet.

Sustainability involves so much more than just the beauty industry itself. From the production of products, to how we use them in our home; it seems complicated to navigate at first. Thankfully, it is so easy to practice being sustainable each and every day with just a few adjustments to what most of us are used to (ex: throwing recyclable products in the trash, using disposable products, and so on).

Look after your body and the planet, because sustainability in beauty does matter. Feel better about using healthier ingredients and knowing you’re making a difference starting from your beauty routine every morning. Make the switch to sustainable beauty and add it to your beauty trends to try this summer.